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Ichthyology Art and Cartoons

Unexpected Merch and Media for Fish and Aquarium Enthusiasts

Sam Easterson’s Fish Studio produces (mostly) scientifically accurate, comic-inspired illustrations of fish. The majority of the illustrations it produces are turned into adhesive graphics, forming one of the largest collections of ichthyology stickers and decals in the world. The Studio also features fish illustrations on products made from a variety of other materials, including paper, glass, acrylic, canvas, and metal.

Select items can be purchased on this site, as well as on Etsy. In addition, the Studio also sells its work through brick and mortar galleries, museum gift stores, nature centers and aquarium stores.

Finally, the Studio also creates cartoons from the illustrations that it produces. These ichthyology cartoons are used to create natural history content and ambient looping installations.

❤️ Already know what fish you love? Search the common name of your favorite fish below!

Products

Process

The Studio produces illustrations using CC0 and other public domain reference materials. These materials are sourced from government agencies, research institutions, public image archives, collaborative encyclopedias, and historical records. Illustration production incorporates both generative techniques and hand-drawn elements.

Sam's decade of experience working with ichthyologists and natural history curators in the US, New Zealand, and Canada also influences the creative process.

To ensure the accuracy of all content, the Studio welcomes corrections concerning species identifications, rights and clearances, or fish-related facts. The Studio aims to educate the public about fish and popularize ichthyology through fun and engaging content.

About Sam

Sam Easterson creates impractical large-scale artistic gambits that reach across disciplines and mediums. He has been featured in everything from the Whitney Biennial to guest appearances on cable channels and late night TV. Sam is also a recipient of the Louis Comfort Tiffany award, which originated to help artists “appreciate the study of nature”. Easterson has previously delighted millions, and reduced office productivity worldwide, with his company Animal Vegetable Video (2001-2007) and his Museum of Animal Perspectives (2007-2014). Sam Easterson’s Fish Studio is Easterson’s third and final major project (2025-present). Below are select reviews from past projects. Sam’s full bio can be found here.

“Arresting and profound”

- Newsweek

“Oddly compelling”

- The New York Times

“An intimate and completely new perspective of animals”

- Jackson Hole Magazine

“Entrancing”

- San Diego Union Tribune

“Humbling"

- The Boston Globe

“Fascinating"

- Los Angeles Times

Alongside exhibiting in galleries, Sam Easterson has over 15 years of experience in selling on-demand visual products, with more than 5,000 sales spanning a wide range of online offerings in numerous countries. He now specializes in selling print-on-demand imagery of fish.

Sam is a member of the North American Native Fishes Association, the Aquatic Gardeners Association and the Minnesota Aquarium Society.

In addition to producing scientifically accurate, comic-inspired illustrations of fish, Sam Easterson’s Fish Studio also operates two separate projects that offer products for biotope aquarium enthusiasts….

  • Low Tech Aquatics

    Natural Aquarium Hardscape Supplies

    Website

  • Biotope Aquarium Backgrounds

    Downloadable & Vinyl Cling Backdrops for Aquariums and Vivariums

    Website